Marketing and Communication

Head: Àlex Argemí

The ICN2 Marketing and Communication Department offers a range of services to enable and optimise dissemination of the knowledge generated at the ICN2. Its goal is to maximise impact across all key stakeholder groups, while respecting the principles of responsible research and innovation (RRI).

Among its responsibilities is the management of the ICN2 website, social networks and institutional image. It coordinates graphic design tasks to ensure that the quality of visual support material is on a par with the science being developed and is responsible for the production of written content for public and internal purposes. Its actions are aimed at finding the most effective way to engage a range of audiences, from the internal community to industry to the interested layman.

2021 was the year of the consolidation of the audio-visual services and developments that were implemented during the COVID-19 outbreak. Hybrid events, high quality video coverage and professional editing add to the ICN2 dissemination capabilities a new layer of impact and possibilities.

The Department also supports and leads the organisation of high-impact events that raise the profile of the ICN2 in different contexts and delivers a strong line in education and outreach. NanoEduca, one of the flagship projects promoted by this Department with Severo Ochoa funds and together with partnering institutions, was recognised with the 2018 National Scientific Communication Prize awarded by the FCRi and the Catalan Government. Educational and dissemination activities now include online and hybrid formats, involving new tools to ensure interactive and engaging events.

Regarding transparency and accountability, the Department has a pivotal role in institutional reporting as well as in the fulfilment of the Open Access requirements.